Large logos and prints have always been considered in the fashion world to be tacky, un-sophisticated and ostentatious. But this year has been a revival for the branded and logo prints that fashionistas have avoided for the last 20 years. This style trend that dominated the 90’s has brought back all the large flash logo prints and logo’s.
As the times have changed and the new fashion set are not afraid to be more flamboyant and extravagant with their fashion taste, brands have reintroduced those fashion taboo iconic prints and logos from the past.
Millennials love logos, logos are the most identifiable symbol a brand has, this is their most powerful selling/branding tool. The power of being instantly recognised. Every large fashion house has embraced the logo trend this season reviving vintage prints. Louis Vuitton’s iconic monogram print has been everywhere, Fendi’s signature Zucca Print has been re-launched and rejuvenated, and the Gucci gang craze just has not stopped being the most instagrammed trend of the year.
We predict that next years biggest trend will be even bigger and louder.
Louis Vuitton Monogram
Kylie Jenner is pictured rocking full on Louis Vuitton monogram.
Kendall Jenner is pictured wearing a vintage Multi Monogram Mini Speedy.
Sophia Richie is spotters wearing a vintage Monogram waist belt.
Kylie Jenner is travelling in style with this Vintage Multi Black Monogram Keepall 45.
Vintage Dior Monogram Print
Rihanna is spotted wearing a Dior Monogram bag.
Bella Hadid is spotted on the go with a vintage Dior briefcase… totally chic!
America’s sweetheart Amanda Seyfried is spotted wearing this large Dior Monogram tote.
Fendi Zucca Monogram Print
Bella Hadid is really embracing the “Logomania” trend, now in new collection Fendi!
Rapper Tyga is spotted wearing head to toe Fendi.
Gigi Hadid is picture matching her Fendi Bomber with Fendi Strap and bag charm.
Bella Hadid rocking the Fendi Zucca Monogram T-shirt.
Rosie Huntington-Whiteley pictured wearing a Fendi Multi Monogram Bag.
The Gucci Gang Trend
Rhianna is spotted wearing Gucci Monogram.
ASAP Rocky pictured in Gucci sneakers and tracksuit.
Kendall Jenner pictured wearing a Gucci monogram handbag.